Restaurant Marketing Blog

Saturday, December 13, 2008

Restaurant Marketing: I’m often asked, “What do I talk to my restaurant guests about? What else can I talk about instead of saying that same, lame old thing—is everything okay?”

Restaurant Marketing: Here are 6 great openers that will get a conversation with your guests started and flowing:

1. Clothing: When you spot a guest wearing something attractive or unique, say- “I really like your tie (example). Did you get that in this area?”

2. Sports: When you spot a guest wearing a hat, shirt, or jacket bearing the logo of a sports team, ask- “Are you a Giants fan?” (example)

3. Kids: When you spot a family with young kids/teens, ask- “What school do you go to?” “Do you go to Leesville High?” (example)

4. Babies: When you spot parents with a new born, ask- “How young is your baby?”

5. Electronics: When you spot a table with a camera, a blackberry, gameboy, ask- “How do you like your blackberry?” (example)

6. Restaurant or Product Differentiation Story: When you can’t figure out what to say, just introduce yourself and give the guest a business card and an invitation to come back. Also tell a unique story about the restaurant or the product.

Posted by jcohen in • Restaurant Marketing
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