Thursday, April 24, 2008

Marketing Hotel Rooms Not Same As Marketing Chain of Restaurants

Just got back from a strategy session that turned into a vendor presentation for a hotel in Chicago. Why is it so difficult to understand that:
1. You don’t market hotel roooms the same way you market a chain of restaurants
2. You must start off with a goal then develop the goal into a plan

Nevertheless, for a great family experience, visit Key Lime Cove Hotel in the northern suburbs of Chicago. It’s a true blast. It’s like going to a tropical island without having to fly there. A great 48 hour escape.

Posted by jcohen in • Restaurant Marketing
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