Wednesday, July 18, 2007

Restaurant Marketing: I’m tired of going to a restaurant only to be greeted by some 17 year old nit-wit hostess behind a presidential podium, who can’t figure out where to seat my family ... when 50% of the dining room is empty.

I’m tired of being greeted by a nit-wit hostess whose only language they can speak is the “number language,” and greets me by the number of people in my family ... and then seats us next to the bathrooms ... when 50% of the dining room is empty.

I’m tired of being greeted by a nit-wit hostess who has no idea what hospitality is, who has no idea how to smile, who has no idea how important my business is (and any other guests’ for that matter) ... especially when 50% of the dining room is empty.

I’m tired of restaurant owners who can’t train their hostesses properly. But more importantly, I’m tired of restaurant owners who see the hostess job as the low point on the restaurant totem pole.

Why aren’t you out front and center greeting your guests? It’s your restaurant. It’s your banana boat. It’s your taco stand. Take care of it, nurture it and your business will grow. Ignore it and it will soon die a slow agonizing death. Do you know what’s going on at your hostess stand? Probably not!

Posted by jcohen in • Restaurant Marketing
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